EXPERIENCE

Marketing Director - HOPİ

2022 to Present

Marketing Director - Penti

2019 to 2022

Integrated Marketing Communications
– Strategic Marketing Planning
– Brand Portfolio Management
– Retail Calender Strategy & Management
– ATL & BTL & Digital & Social & Event
– Media Planning & Buying
– Corporate Communication & PR
– Leader Communication
– Crisis & Reputation Management

Brand Identity Management
– E-Commerce, Mobile, Stores, Social
– Visual Merchandise
– Graphic Design & Production

Customer Experience Management
– Call Center Management
– Operational CRM
– Loyalty Program Management
– Community Management

Digital Transformation
– Unified Commerce Experience Strategy
– Omni-Channel Marketing Activities
– Customer Data Platform (CDP) Management
– Marketing Automation & Orchestration

Managing Director - Cosmos Turkey

2018 - 2019

Digital Marketing Campaigns,
– Social Media Campaigns,
– Online-Offline Integrated Solutions
– Sales Oriented Digital Solutions

Design and Production
– Coorparate and Micro Website Solutions
– SEO & SEM
– UI & UX Mobile & Web Services
– Influencer Projects

Managing Director - Utopic Farm

2015 - 2018

Until Full Exit:

– Key Client Relationships
– New Business
– Long-Range Planning
– Human Resources
– Talent Management
– Financial Stability
– Operational Efficiency

Total Account: 100+ in 10 years.

Key Accounts: Served 5+ Years
PENTİ, NIVEA, SELPAK, DİDİ, AKSİGORTA, TURKCELL, BORUSAN HOLDING, BURGER KING, POPEYES, SBARRO, FOX TV, MARS MEDIA CGV GROUP, ŞENPİLİÇ.

Executive VP of Operations - Utopic Farm

2012-2015

– Designing and managing error free work-flows
– Planning the organizational structure.
– Leading the development of brand strategies for all clients.
– Organizing in-house trainings.
– Developing technical competence and communication knowledge of staff.
– Developing tools, processes and reports.
– Responsible for key account management.
– Managing Intelligence & Conversation departments.
– Leading pitch processes from planning to presentation.
– Heading the Executive Committee.

Founder - Utopic Farm

2009-2012

Digital Strategist - Publicis

2007-2009

– Research & Intelligence
– Converting Brand Strategies to Digital
– Creative & Innovative Campaign Production
– Leading Pitch Processes for Digital Ideas.

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